Increase your traffic and rankings with high-quality backlinks. Building backlinks has always been a priority for smart webmasters, who know that Google and other search engines place a tremendous amount of value on the caliber and number of sites linking into a given page. Following the now-infamous Google Panda update, it is not the quantity of these links that matters so much as the quality. It’s not that this is a new phenomenon – for years, Google’s spokespeople are also been encouraging website owners to focus on providing value and building quality links.
References to Paid Links
Now, I’m going to assume that you are being a good webmaster and personally reviewing every site you plan to solicit links from, so while you are doing that, look briefly for any mention of paid or sponsored links. If you see anything mentioning “paid anchor text links” or “sponsored text links”, come out from that and look for better sites to request links.
Google and other search engines like to play favorites, and they give the most preference to are those with regularly updated, helpful content. If you click through a potential link site and see a homepage that is deserted as a ghost town and hasn’t been updated at all in the last month, move on. There are plenty of good options out there to pursue links from!
Although there is still debate in the internet marketing community. Do you have any idea? It’s about how sensitive the search engines are at determining how closely related two sites are, there is no doubt that it’s best to seek backlinks from sites that are substantially related to your own. Now, this doesn’t mean that you need to come out and find a site that targets the same long-tail keywords as yours (for example, finding another “dog training” site to link to your page on this topic), but it’s a good idea to at least stay within the same general niche (in this case, sites in the pets niche would be good linking candidates). Basically, if your site is on dog training, a link from a technology blog isn’t going to help you nearly as much as a more relevant link.
This should probably go without saying, but look for sites to link into your own that are written in that same language. Mismatches here typically indicate that a link is not natural, which is a major “no-no” in the eyes of the search engines. Sure, there are some limited scenarios where it makes sense for sites in different languages to be linked together, but if there is no logical reason in your case, steer clear of these links.