Digital Marketing Manager

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Responsibilities:
  1. Advise Marketing Teams
  2. Cultivate and Maintain Client Relationships
  3. Write Marketing Reports
  4. Analyze Marketing Data
  5. Collecting and analyzing customer, marketing, and web behavioral data.
  6. Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.
  7. Developing digital campaign and web measurement strategies.
  8. Creating dashboards, data visualizations, and campaign and website performance reports.
  9. Monitoring and analyzing digital media and marketing trends.
  10. Communicating and presenting to colleagues, senior managers, and clients.
  11. Develops national media strategies, creates pro formas, and budget estimates
  12. Daily management of digital advertising campaigns: manages timelines for new campaign launches and refreshes, flawlessly trafficking campaigns and QAs ads, proficient in campaign optimizations
  13. Onsite & offsite SEO
  14. keywords research
  15. Backlink, link building, PR activity, guest blocking submission

Requirements

  1. Experience with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.
  2. Deep knowledge of digital marketing across social, display, and programmatic platforms.
  3. Strong analytical and strategic thinking skills.
  4. Ability to make data-driven decisions.
  5. Excellent interpersonal and collaboration skills.
  6. Strong communication and presentation skills.
  7. Basic HTML, CSS, CMS

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